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TUMI LAUNCHES RECYCLED CAPSULE COLLECTION

2018/10/18

MADE WITH RECYCLED FIBERS

Hong Kong, October 2018 – Worn with pride over many years, TUMI travel and lifestyle products in use today exemplify the brand’s steadfast commitment to developing products that last. With purposefully engineered reparability integrated into each piece, TUMI products have always been designed with an extended life in mind to accompany travellers wherever their journey takes them. This October, TUMI announces the launch of its first-ever Recycled Capsule collection made with recycled materials that are designed to deliver the brand’s signature strength and premium quality.

Since its origin, TUMI has been thoughtfully sustainable with its longevity design ethos, but now the brand challenges itself to be even more innovative throughout the entire product life cycle. In the past, TUMI explored several environmentally friendly materials but failed to find one that met the brand’s quality and testing standards. For the new Recycled Capsule collection, TUMI strikes the right balance by using 70% recycled content with zero compromises on quality and performance. This is the first time that recycled materials have met TUMI’s rigorous standards, marking a breakthrough in the brand’s continued material exploration process while demonstrating the brand’s commitment to push beyond industry limits to deliver quality, innovation and sustainability.

“Sustainability is a concept that has always been woven into everything we do at TUMI, and we’re now taking the next step in pushing that agenda forward,” says Victor Sanz, TUMI’s Creative Director. “We constantly seek out new opportunities to increase the sustainability of our products by using more responsible and environmentally-friendly materials. We’re thrilled to introduce this new capsule of recycled backpacks, day bags and pouches to our TUMI customer and continue to move towards a more sustainable future.”

The TUMI Recycled Capsule reinterprets beloved styles from the women’s Voyageur collection and men’s Alpha Bravo collection with post-industrial and post-consumer waste materials that would otherwise end up in landfills. Exteriors are made with recycled nylon, while interior and exterior details are constructed from recycled plastic bottles.

From the Voyageur Collection, TUMI offers two versatile and lightweight backpack styles, the Carson Backpack and Hagen Backpack, as well as the small and large zippered Basel Triangle Pouches.

Carson Backpack(HK$ 3,590)

Practical and chic, the Carson is spacious enough for all of your daily essentials plus a laptop and change of clothes. Lightweight with a waterresistant water bottle pocket and quick access phone, the Carson is ready to accompany women on-the-go.

Each Carson is:

  • - Constructed with textiles engineered from 21 recycled plastic bottles
  • - Effectively diverting 1.8 ounces of nylon waste from a landfill

Hagen Backpack(HK$ 3,090)

Modern and elegant, the lightweight Hagen boasts a functional padded laptop pocket and versatile water-resistant water bottle pocket that can be accessed from both inside and outside the bag.

Each Hagen is:

  • - Constructed with textiles engineered from 14.3 recycled plastic bottles
  • - Effectively diverting 1.3 ounces of nylon waste from a landfill

Basel Triangle Pouches(Large HK$ 890 / Small HK$ 690)

The perfect pouches to hold all of your essentials, the Basel Triangle Pouches offer elastic pockets that allow you to easily organise your musthaves with a locking zipper pull to keep content secure.

The Basel Triangle Pouches are:

  • - Constructed with textiles engineered from 3.3 recycled plastic bottles (Large)/from 2 recycled plastic bottles (Small)
  • - Effectively diverting 0.3 ounces of nylon waste from a landfill (Large)/0.2 ounces of nylon waste from a landfill (Small)

From the Alpha Bravo Collection comes three styles, the London Roll Top Backpack, Nellis Backpack, and Kelley Sling.

London Roll Top Backpack(HK$ 4,090)

Rugged and refined, the London Roll Top has enough room to hold all your electronic devices plus enough clothes to get you through the weekend. With an easy-access top zip closure and comfortable padded straps, the London is the perfect travel companion.

Each London is:

  • - Constructed with textiles engineered from 25 recycled plastic bottles
  • - Effectively diverting 4.7 ounces of nylon waste from a landfill

Nellis Backpack(HK$ 3,690)

Practical and stylish, the Nellis is a sleek and modern backpack with a tall main compartment for packing flexibility and dedicated laptop and tablet space. With numerous organizer pockets, the Nellis works for business, school, commuting and travel.

Each Nellis is:

  • - Constructed with textiles engineered from 30 recycled plastic bottles
  • - Effectively diverting 3 ounces of nylon waste from a landfill

Kelley Sling(HK$ 2,390)

A durable and casual sling, the Kelley is perfect for everyday adventures and trips abroad. The main compartment is easily accessed through the side or tap and features a handy hidden snap back pocket for stashing your phone and other essentials.

Each Kelley Sling is:

  • - Constructed with textiles engineered from 11 recycled plastic bottles
  • - Effectively diverting 1.3 ounces of nylon waste from a landfill

“At TUMI, we have a strong commitment to the environment and to giving back to our communities. We constantly seek opportunities to increase the sustainability of our products by using more responsible and environmentally-friendly materials,” says Christine Riley Miller, Director of Sustainability, Samsonite LLC. “Our long-term ambition is to reduce our carbon footprint through a global strategy aimed at reducing our greenhouse gas emissions, energy consumption and waste”.

The TUMI Recycled Capsule will be offered in a range of styles and sizes, priced from HK$690 to HK$4,090 and will be available in TUMI selected retail stores in Hong Kong and Macau.

TUMI Stores in Hong Kong
Shop 323B, L3, Ocean Centre, Harbour City, Tsim Sha Tsui, Kowloon
(852) 2113 2704

Unit 6E154A, Level 6, East Hall, Terminal 1, Hong Kong International Airport
(852) 3460 5727

TUMI Stores in Macau
Shop 505, Bridge Street, Shoppes Grand Canal, The Venetian Macao Resort Hotel, Macau
(853) 2882 8361

Shop240, 2/F, One Central Macau, Avenida de Sagres, Nape, Macau
(853) 2875 1620

Shop 1028, Galaxy Macau Resort, Cotai, Macau
(853) 2882 7703

For further media information, high-res imagery and product loans for shoots, please contact PLUG PR:
Sarah Cestau | sarah@plug-me.com | 3422 3359
Natasha Yong | natasha@plug-me.com | 3422 3018

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